Google is Sunsetting Optimize in September 2023
The news is out - Google is sunsetting Optimize in September 2023. So what does that mean for you and what are the most sensible next steps for you to take to make sure you're filling that experimentation void?
Well, it's out with Optimize and in with Optimizely who are joining forces with Valtech to support their enterprise customers in a quick and easy transition to Optimizely Experimentation.
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Get the best of both worlds with this perfect combination of Optimizely Web Experimentation and your Google Analytics V4
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Make data-driven decisions
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Keep tabs on your website performance
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Track user behaviour
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Measure the impact of your optimization efforts with ease
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Visualize your insights like a pro in Google Looker Studio (previously called Data Studio)
This combination gives you the full picture of your website and customer behavior, so you can make better decisions and get the results you deserve. Make optimization a breeze and stay ahead of the game.
Introducing Optimizely Web Experimentation
Not only is Optimizely's Web Experimentation recommended by Google, it's also the leading experimentation platform out there. Effortlessly integrating with all Google products, we believe it's the best replacement for Optimize. And we're not alone ... Not only do we use it ourselves, we recommed it as the experimentation platform of choice to our customers across the globe.