A Sunny Digital Transformation

Bolon Eyewear is a brand that embraces individuality and personal style. Their eyewear designs aim to inspire women and men with unique and modern looks tailored to one's individual style. The eyewear brand does not impose trends to follow, but rather, suggests various design collections to suit one's style. Bolon combines this with the best possible materials and the highest level of craftsmanship.

E-commerce sites are taking over physical stores, as consumers are increasingly taking their shopping online.

When Bolon came to us, their vision was simple: to allow prospective customers to shop where, how, and when they want.

Our solution: a responsive end-to-end e-commerce site focused on the customer experience.

On top of selling eyewear, Bolon wanted to provide geo-specific and customized content based on customers' location. This would allow Bolon to build a powerful localized brand narrative, and introduce relevance into customers' lifestyles and their shopping experience. 

Through beautifully crafted pictures complemented by thoughtful design, Valtech weaved the threads of their story together to frame a memorable experience for Bolon’s audience.

Valtech developed an adaptive website with easy manageable features through Salesforce Commerce Cloud and its Site Genesis storefront. 

After the engagement Bolon is able to easily maintain  the website with personalized content. By pushing geo-specific content to their various location based customers, it successfully generated high attraction. 

Bolon Eyewear offers a large collection of optical and sunglasses that provides the choice of different fashion designs on the e-commerce site. With most people doing their online shopping from their mobiles, this means that the e-commerce website has to adapt accordingly for the size of the screen it's being displayed on. Through design, Valtech considered each element carefully to create a seamless experience that both looks and feels good across all devices.